Evaluation - Question 4

4. Who would be the audience of your magazine?

The core buyer of my magazine is aimed to be males and females aged 16 +. I think the percentage of females to males will be 70% to 30% because if i base purely on this magazine I feel it is more female related because the band are female and theres poster of models for music etc. I think because my magazine is also about Indie music that is more popular genre within females.
 These are my mood board that I made after I got my audience questionnaire results. It shows what they use on the internet and their preferences.

This shows that my audience like to listen to music stations like, heart, Kiss and Kerrang and Radio 1. They use Itunes, Youtube and free downloading to listen to their music. They watch music channels like; MTV Base and Scuzz and NME. They would also be attracted to buy a magazine if it had a free poster or a free CD. 


I also made pie-charts to show my results...

These results show the kind of people that would read and buy my magazine, and because I based my magazine from this research I know that they are my target audience.
 I went onto the website www.findyourtribe.com as part of my research to see which category I fit into. This was my results..

This is my results from www.findyourtribe.com. A blinger is my result and they are described as someone who likes the finer things in life. Money is spent on clothes, jewellery, cars and houses. This represents my audience because they are interested in looking good and keeping up with the latest trends and music/bands. 


Socio-economic grouping
E - People subsisting on state benefits, the unemployed, pensioners etc. 
My audience fall into this category because they are mainly students and young adults that may be unemployed. 


Psychographic profiling
I think that these relate to my audience; 
Aspirer - a materialistic seeker of status 
Explorer - someone desiring discovery, challenge and new experiences.